Target your audience

Target your audience

Every audience is different. Learn how to reach the viewers you want and make your channel a daily destination for them.

  1. Family channels

    Families are repeat customers. Turn your channel into a fun, interactive experience and a brand they can trust.

  2. Electronic music channels

    Electronic dance music is one of the largest and fastest-growing music genres on YouTube. Whether you are a label, a DJ or an event producer, YouTube a great place for you to release original content and engage with your fans.

  3. Health & fitness channels

    Pump up your channel with tips from top fitness channels, and become a destination for fitness enthusiasts.

  4. News channels

    See what the best news channels on YouTube are doing and learn what makes the front page.

  5. Food channels

    Hungry to feed those food lovers? Turn your channel into a tasty destination your fans will drool over.

  6. Sports channels

    Sports channels on YouTube have fans from all over the world. Score big using the best playbook available.

  7. Radio channels

    Radio gets an interactive makeover on YouTube. Learn how to make a robust, engaging radio experience.

  8. Education channels

    Go beyond the classroom to learn and be inspired. Find out why YouTube's educational channels get top marks.

  9. YouTube Kids app

    Optimizing family-friendly videos is especially important for creating a great viewing experience on the YouTube Kids app. Since sticking to general best practices is a given, consider these extra tips that can help drive views and engagement from audiences using the app.

  10. Non-profit channels

    Learn how to combine savvy creator tactics with special tools YouTube offers nonprofit organizations, to help further your mission.

  11. Soccer channels

    YouTube is home to over 450 soccer channels run by national teams, independent creators, and everything in between. These tips can help your soccer channel win big on YouTube.