Advertising your channel**

Advertising your channel**

To maximize your success on YouTube, you need to think about connecting with new audiences and turning existing viewers into long-term fans. One way to build your audience is to run a paid ad campaign with AdWords for video. This is an ad-serving tool which allows you to run advertising campaigns for your videos on YouTube.

Before you advertise your channel’s videos with AdWords for video, make sure it offers a unique and easy-to-see value for every viewer. Channels that have a clear creative mission, branding, and programming strategy tend to attract subscribers at a higher rate than channels that don't.

Build a business on YouTube

Help accelerate your channel’s growth with an effective advertising strategy. In addition to building your channel organically, another way you can reach and engage more viewers is by investing in advertising on YouTube.

Follow up